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How should journalism educators teach and study social media?

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A recent blog post by Vadim Lavrusik called upon journalism educators to make social media and online community engagement a stronger part of their curricula:

“[T]here are three components I think that are still largely missing from most journalism curricula today that could help in user engagement: learning the social media tools available for journalists to engage the audience, an understanding of what it means to cultivate community, and lastly a negative stigma to the use of data and analytics.”

The post elicited several favorable comments from journalism students, instructors and practitioners associated with institutions around the country, including a link to this thoughtful advice about how journalism education needs to change. Amen to all of it, I say. Journalists need to know how, when and whether to blog, twitter, LinkedIn, Facebook, tag, make and use widgets, link strategically, build and use wikis, craft SEO-friendly content and understand analytics. (Just to be clear, references to Twitter, Linkedin and Facebook have more to do with the need for facility with sites that function in this way, not with fealty to those particular brands.)

However, we need to be more systematic in thinking about how we approach this subject as a matter of teaching, research and practice.  One can learn the basics of using particular blogging and social media tools in a workshop. A college-level exploration of the design, disseminating and evaluation of social media content should not only be about practices, but also about principles. Journalism curricula need to reflect upon and synthesize emerging insights from a range of disciplines that can inform social media practices and standards for communications professionals.

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Scholastic Journalism Education as a Tool for Teaching Computational Thinking

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Greg Linch’s April 30, 2010 post at the Publish2 blog improves upon my May 2009 post on computational thinking in journalism by placing it in the context of the larger conversation about the skills and habits of mind that journalists now need. He also offers helpful suggestions about specific computer science concepts that journalists ought to understand. Linch lists abstraction, debugging, defining variables, and commenting code as examples of computer science concepts that parallel traditional journalism skills and functions.

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An Ontology of Journalism

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Earlier this year, I raised the question of what a journalist should know of philosophy, I received thoughtful advice from two good friends who are professional philosophers. One asked me to think about the ethics of publicity. The other told me that students shouldn’t take a “philosophy of journalism” course; they should take literary criticism instead.

I have followed up on their reading recommendations, and I still intend to respond to them, but I decided to start with the more basic question: What is journalism? Is it a practice? An artifact? Can we categorize and subdivide its essential properties? In order to decide whether a thing is worth doing, or is being done ethically, mustn’t we first say what it is?

That was the starting point for the Committee of Concerned Journalists’ inquiry into the state of journalism in the late 1990s. They were motivated by the embarrassment of watching first-tier news teams chase tabloid headlines and internet rumors during the Clinton-Lewinski scandal, as well as the rise of media personalities such as Oprah Winfrey who were perceived as journalists by the public, but not by people in the profession. Their inquiry led to the book, The Elements of Journalism: What Newspeople Should Know and What the Public Should Expect

Since that time, the practice of journalism has changed even more radically than the PEJ envision. One fundamental aspect of that change is the fact that computer science has become central to the creation and sustaining of a journalistic enterprise. Computational journalism requires the ability to classify and journalistic practices and products clearly in order to create software and hardware that supports newsgathering and presentation. Therefore, an ontology of journalism would support the growth and effectiveness of computational journalism work.

Similar work is going on in computer science, owing in no small part to the proliferation of knowledge domains for which computing has become an essential element. My collaborator on the CPATH project, Lillian Cassel, has been spearheading an effort to develop just such an ontology for the computer science.

So, in my spare time, I’ll be playing with a concept map similar that moves toward an ontology of journalism to see whether it leads to anything useful. (Thanks to Va a suggestion from a very wise friend.) Your thoughts are welcome, as always.

Superintendent: IJIMS Strengthened Learning and Professional Development in New Jersey School District

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In June, 2009, my colleague Ursula Wolz and I had a chat with outgoing Ewing New Jersey Public Schools Superintendent Raymond Broach about his views on the IJIMS Project. IJIMS or the Interactive Journalism Institute for Middle Schoolers, is collaboration between Ewing township’s middle school and The College of New Jersey that is supported by the National Science Foundation’s Broadening Participation in Computing Project.  Wolz is the Project’s principal investigator; I am a co-PI along with Monisha Pulimood. The other TCNJ members of our team are gender equity specialist Mary Switzer, several TCNJ student research assistants, and a select group of volunteer mentors. Meredith Stone is our external evaluator.

Our hypothesis was that students who don’t think of themselves as “computing types”  can be successfully introduced to computing and programming concepts by learning to do multimedia journalism about their own communities. Our research results more than validate our hypothesis.

In this interview, Dr. Broach lauded the constructivist nature of the IJIMS model – a method of teaching the emphasizes collaboration and discovery, making students participants in creating knowledge, not merely absorbing knowledge. Broach noted that the Fisher teachers and guidance counselor who collaborated with us also received training in multimedia journalism and programming in Scratch. This, he said was a departure from the usual professional development model, because it required the teachers to learn skills that weren’t necessarily part of their training.

By the way, one of the Fisher teachers, Laura Fay, recently presented her experience teaching the Scratch programming language in the 8th grade language arts classroom at a meeting for investigators in the BPC program. You can read the notes from the presentation she and Ursula Wolz gave on the IJIMS project:

You’re gonna need to read this, but it won’t be on Amazon

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The National Academies Report on a Workshop on the Scope and Nature of Computational Thinking sounds dry, but its implications will be fascinating to watch. The monograph is a write-up of a 2009 gathering of computing experts that considered the emerging understanding of computational thinking and its implications for education. A follow-up workshop this month will consider the challenges of teaching computational thinking in more detail. I’m pleased to say that my colleague Ursula Wolz is one of the discussants. Ursula is the PI on our Broadening Participation in Computing project, the Interactive Journalism Institute for Middle Schoolers. Her leadership on the IJIMS project has been creative and visionary, and it’s exciting to see it have an impact on the direction that computing education and practice will take in the future.